Training objectives :
- Develop digital marketing skills to increase visibility and profitability.
- Learn to manage long-term customer relationships (CRM) and master negotiation techniques.
- Develop effective and engaging communication strategies for different audiences.
Skills covered :
- Digital marketing: SEO/SEA, social network management, content creation and online advertising campaigns.
- Sales strategies: sales techniques, customer relationship management (CRM), customer loyalty and negotiation.
- Communication: external and internal communication, reputation management, professional writing, public speaking.
- Service management: optimising the customer experience and managing after-sales services.
Course duration :
- 3 to 5 days.
Target audience:
- Marketing and sales managers, communications managers, product managers, community managers.
Teaching methods :
- Interactive courses, real-life case studies, practical workshops and marketing campaign simulations.
To register for this training, please fill out the form below: